Google Analytics Platform Principles Part-III

Importing Data into Google Analytics

The most common way to get data into Google Analytics is through your tracking code, but you can also add data from other sources. By adding data into Google Analytics, you can give more context to your analysis.

Importing data into Google Analytics

There are two ways to add data into your Google Analytics account without using the tracking code: through account linking and through Data Import. Both are managed via your Configuration settings in the Admin section of Google Analytics.

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