How to Sell Software Online and Accept Credit Cards Even If You Can't Get a Merchant Account or Just Starting

So you are a software developer – created your own peace of software masterwork and now would like to show it to the world and make some money online selling it! That\'s great… But the biggest hurdle you can face online today is that ‘starting point\' – how to start selling online and accept credit cards for your software products when you don\'t have any selling history, just starting out and nobody gives you payment processing services.


This problem is the same problem like starting your own business from scratch – no capital, no gains, no possibility to start. In order to sell your software product online, you need to have a special online merchant account to accept direct credit card payments from your customers. However, applying for a merchant account on the bank is a real headache, because:


1)   You\'re just starting – you have a great software product that you would like to sell online, however your business is new, so you have no business history. All banks will say – sorry, the doors are closed for you.


2)   Processing history: when you want to sell your software online, all banks ask you for a credit card processing history. You need to show the payment processing volumes that you make per month. But what can you show – only 0s everywhere, because you haven\'t even started? Sorry, bank will say – no merchant account for you.


3)   Refund and chargeback rates should be low: all acquiring banks need to evaluate your processing risks and they need to see your chargeback levels (that they don\'t exceed 0.5-1of all sales) and evaluate your refund rates. Again, what would you show them when you are not processing payments at all. Again – banks show you a big finger.


4)   Digital business risks: you have a great product and you are sure that it will sell online greatly, however all banks view your software selling business as a ‘very high risks\'. You are exposed to many customers returning the product and asking for a refund. They don\'t know how you manage your customers\' complaints and if you really return the funds for unsatisfied ones. Selling software products is viewed as a high risk online business by most banks. This doesn\'t help you start processing online.


5)   Show your business license: some banks might even ask you to show your business licenses and software registration documents, patents or etc. They usually require your financial documents of the company – profit and loss documents, shareholder information and business activity records. This doesn\'t help you when you are a single developer or a small company looking to start selling online your newly developed software program.


6)   Time consuming process: you might have heard of merchant accounts getting approved within 24 hours! However, this is a total non-sense. Yes, you might get your software\'s website checked within this time period, however, the problem is that after this you will be required to provide a ton of company documents, licenses, registration certificates, your personal details. Once the bank receives such documents they go over everything thoroughly, check your credit rating, query all credit agencies for your company\'s financials. This approval process usually takes from 2-3 weeks up to 6 months. Usually it takes around 2 months to have everything signed and merchant account working… Some products (especially software) has time sensitive offers. You can\'t let yourself wait so much time…


7)   Integration headache: even if you manage to go all this bureaucracy nightmare and you get a merchant account, then you need to hire developers to integrate your website directly to the bank\'s raw payment gateways to accept your orders.


Getting a merchant account to accept credit cards online for your software product is a real time consuming and daunting task… However, the good news is that there is a simple solution for this problem. Instead of trying to get a merchant account, just signup on a 3rd party payment processor. Such company will accept credit card and Paypal payments for you and then will pay out all your funds directly to your bank account. They sell your software online. You won\'t need to open a merchant account, nor hire developers to integrate your website into the banks payment gateways.


Sometimes when you face a hurdle, you think that it\'s over… Not! Never give up, because there is always a solution waiting for you to sell software online and accept credit cards – you just need to find it.


For more on E-Commerce Consulting, Website development and maintenance, please feel free to contact Prevaj Consultants at prevaj@prevajconsultants.com or call +91-8144760745.


About the Author


Egidijus Andreika is a creator of Click2Sell payment processing system. Sell software online and accept credit card payments from your customers. Merchants – sell and promote your products online, manage affiliate programs at Click2Sell. No merchant account needed. Visit: http://www.click2sell.eu

E-Commerce payment gateway to accept online payments

An  E-Commerce site must always have multiple payment options. If you run a shopping site, and you only have one payment method, you may be leaving thousands of dollars on the table. So what are some of the must-have payment options?

• PayPal

Paypal is an online payment gateway system. It allows its members to make payment without having to use a credit card. The credit card info has already been stored in the PayPal account. All the member has to do, is to login to his or her PayPal account when making payment. That means entering an email address and a password. That is far more convenient than having to take out the credit card and enter the credit card numbers into the payment form. In addition, you can easily integrate PayPal into your shopping site as most E-Commerce software supports PayPal.

• Google Checkout

Google is becoming a highly competitive player in the payment solutions space. Like PayPal, it also has millions of members. You can easily add Google Checkout buttons to your site by copying and pasting some code snippets. Google Checkout is especially important if you are promoting your E-Commerce site using Google's very own pay per click advertising system. When you create an Ad in the system, your Ad appears on the right hand side of the search results. If your site supports Google checkout, a small little shopping cart will appear in your Ad. Visitors will know that your site supports this payment method just by viewing the Ad. This increases conversion rates because payment by Google checkout is very fast and convenient.

• 2Checkout

2CO is a payment processor that allows you to accept payments by credit or debit cards. Unlike PayPal and Google Checkout, customers will have to fill in their credit card info when making a purchase. The payments will be sent to 2CO, who will then verify the payments. The revenues will then be sent to the merchants via direct bank transfer or check.

• Worldpay

This is a very popular payment processing solution that is used by many large corporations. You must have your own merchant account if you want to use Worldpay. The setup allows revenues to be sent directly into your bank account.

• Authorize.Net

The payment solution offered by Authorize.Net is an easy, affordable way to help you accept secure credit card, electronic check, and other payments via your E-Commerce website. You can easily integrate Authorize.net Payment gateway in your website and accept Credit Card Payments like Visa, MasterCard, AMEX and Discover. 

For more details about E-Commerce website development/maintenance and E-Commerce Consulting  please feel free to contact Prevaj Consultants at prevaj@prevajconsultants.com or call +91-8144760745.

Simple steps to maintain an effective E-Commerce website

1. Think like a consumer: Organize your products in more than one category. Make your  goods and services easy to find. This will help your business as people purchase more and they experience greater overall satisfaction with the web site. Cross Sell and recommend products that make logical sense together.

2. Keep it simple:  Successful E-Commerce sites simplify the checkout process and display clear pricing and shipping information. They also post clear return policies and access to customer service. Putting your store's phone number in a visible place on web site is a good idea as consumers feel more confident.

3. An image is worth a thousand words, so use multiple images of products and go easy on the text. Generally people do not read; but they scan as it is harder to read on the web.

4. Market your website:  It's not enough to just build a web site. We need to make an effort to market and promote web site to new and existing customers. Collect email addresses as it helps to keep in touch with customers and consider creating a newsletter. Optimize your site's content for relevance and submit it to the major search engines.

5. Implement Easy payment processing: Online shoppers need a way to give money online. We can accept credit card payments with either a PayPal account or an online merchant account.

For more details about E-Commerce website development and maintenance please feel free to contact Prevaj Consultants at prevaj@prevajconsultants.com or call +91-8144760745

Most Wanted Web Development Skills

1.     Ecommerce integration

Business web sites are always going to need ecommerce integration. Essentially, if it is a language or framework (PHP or Rails) and fuse it with a payment gateway (like Paypal or Authorize.net). Having the knowledge to piece together integration with online banking services like Paypal and Google Checkout will be great skills to have.

2.        CMS Customizations and plugin development

CMS are great because it gives site owners with little technical know-how the ability to change aspects of their site on the fly with the help of modules. Developers can have thriving businesses in CMS development and customization alone.

 

3.       Custom CMS themes

Designers and developers can always find work creating or customizing a CMS theme. So has the demand for creating themes for the software. Many people use CMS to power their personal or business websites, so this work is always going to be around.

4.       Framework knowledge

It seems that frameworks are one of the next big things. With the meteoric rise to fame of Rails, Django, and other MVC frameworks, developers have learned that they can build websites much faster with the help of these tools. Frameworks help cut out much of the repetitive tasks that normal custom programming would require.

5.       PSD to XHTML services.

Another one of the more popular skills needed is converting Photoshop files (PSD) to XHTML files for template use. Because designers don’t always know how to convert Photoshop layouts into template files, a CSS and XHTML expert can always find work. Because of the array of browsers now in common use and the niggling differences in how they render sites, this kind of design to code service is the most sought after of them all.

6.       Facebook applications

Facebook has opened up their platform to allow developers API access, and the demand for social network apps has been huge since then. The social media application platform has been found to be very viral and potentially very lucrative. Social networks like Facebook require that to learn their own language of syntax, like the FBML (Facebook Markup Language), so there is a small learning curve to this skill.

7.       Mobile applications

Yet another platform-specific skill set, building mobile applications for iPhone, Android and Blackberry, can be very profitable, and much like the social media applications, a great skill for any developer to know.

8.       Flash and Actionscript Knowledge

Flash can be used to create videos, interesting navigation, fun animated sequences, widgets, gaming and many other useful things on the Internet. The flash technology can add a very professional dimension to any website, and large websites and corporations always pay to have their sites look professional, and often commission Flash animated interfaces to showcase their products. With search engines working on ways to have Flash communicated better with them, this is a skill that’s sure to boom as the search technology advances.

9.       Javascript Plugin creation

Javascript frameworks are built with the ability to add custom functionality in the form of modules. If a developer knows to build custom Javascript modules for frameworks like jQuery or Dojo, have plenty of work available.

10.    Widget development

With the advent of widgets, data has become more portable, interactive and most importantly, viral. It’s in almost every web startup’s business plan to include a widget or two at some point, mainly because it helps increase their audience and puts more eyeballs on their content. Widget development requires knowing Javascript and/or flash, not to mention knowledge of the regular language that the parent site is built in.

Top 10 Most Usable Content Management Systems

1. WordPress

 The WordPress is PHP blogging platform and the most popular CMS for blogging, and probably the most popular CMS overall. It’s a great platform for beginners and super-quick installation wizard. Its WYSIWYG editor is provided straight out of the box. The backend layout is streamlined and intuitive. It also comes with built-in image and multimedia uploading support. WordPress probably has the widest base of plugins and themes to choose from.

2. Drupal

Drupal is another CMS that has a very large, active community. Instead of focusing on blogging as a platform, Drupal is more of a pure CMS. One of Drupal’s most popular features is the Taxonomy module, a feature that allows for multiple levels and types of categories for content types. Drupal also has a very active community powering it, and has excellent support for plugins and other general questions.

3. Joomla!

Joomla is a very advanced CMS in terms of functionality. Joomla is very similar to Drupal in that it’s a complete CMS, and might be a bit much for a simple portfolio site. It comes with an attractive administration interface, complete with intuitive drop-down menus and other features. The CMS also has great support for access control protocols like LDAP, OpenID and even Gmail.com.

4. ExpressionEngine

ExpressionEngine (EE) is an elegant, flexible CMS. Designed to be extensible, easy to modify and intuitive user administration area. For designers, EE has a powerful templating engine that has custom global variables, custom SQL queries and a built in versioning system. Template caching, query caching and tag caching keep the site running quickly too. One of favorite features of EE is the global search and replace functionality.

ExpresssionEngine is quite different than other CMS in that it’s paid software. The personal license costs $99.95, and the commercial license costs $249.99.

5. TextPattern

The main goal of Textpattern is to provide an excellent CMS that creates well-structured, standards-compliant pages. Instead of providing a WYSIWYG editor, Textpattern uses textile markup in the textareas to create HTML elements within the pages. The pages that are generated are extremely lightweight and fast-loading. Even though Textpattern is deliberately simple in design, the backend is surprisingly easy to use and intuitive.

6. Radiant CMS

Radiant CMS is a fast, minimal CMS that might be compared to Textpattern. Radiant is built on the popular Ruby framework Rails, and the developers behind Radiant have done their best to make the software as simple and elegant as possible, with just the right amount of functionality. Radiant doesn’t come with a WYSIWYG editor and relies on Textile markup to create rich HTML. Radiant also has it’s own templating language Radius which is very similar to HTML for intuitive template creation.

7. Cushy CMS

Cushy CMS is a different type of CMS altogether. Sure, it has all the basic functionality of a regular content management system, but it doesn’t rely on a specific language. Cushy works is it takes FTP info and uploads content on to the server, which in turn the developer or the designer can modify the layout, as well as the posting fields in the backend, just by changing the style classes of the styles. Cushy CMS is free to use.

8. SilverStripe

SilverStripe is another PHP CMS that behaves much like WordPress, except has many more configurable options and is tailored towards content management, and not blogging. SilverStripe is built upon its own PHP framework Saphire. It also provides its own templating language to help with the design process. SilverStripe also has some interesting features built in to the base, like content version control and native SEO support.

9. Alfresco

Alfresco is a JSP is a beefy enterprise content management solution that is surprisingly easy to install. A really useful feature of Alfresco is the ability to drop files into folders and turn them into web documents. Alfresco might be a little bit more work than some of the other CMS and isn’t as beginner-friendly. The administration backend is clean and well-designed. Alfresco might not be a great choice for most simple sites, it’s an excellent choice for enterprise needs.

10. TYPOlight

In terms of functionality, TYPOlight ranks with Drupal and ExpressionEngine, and even offers some unique bundled modules like newsletters and calendars. Developers can save time with the built-in CSS generator, and there are plenty of resources for learning more about the CMS. If there is a downside to TYPOlight, it’s that it has so many features and configurable options. Even though the backend is thoughtfully organized, there are still a lot of options to consider. 

How to use Spoon Browser Sandbox

Spoon Browser Sandbox is a free, cloud-based service that run popular browsers directly from the Web without installing them on  PC. Spoon offers an impressive selection of the most current -- and not so current -- versions of Internet Explorer, Firefox, Safari, Chrome, and Opera. At this time, Spoon Browser Sandbox can be run on most any Windows-based computer. However unfortunately, it is not yet available for the Mac. However, Spoon can be run on the Mac in Windows emulation mode.

Here's How:

1.       Go to: http://spoon.net/browsers

2.       Click the Load button on the image of the browser you want to test. Spoon opens a new window running a virtualized version of the browser you have chosen.

3.       Type the url of the site you want to test into the address bar, and press Enter. This is not an emulator, but a fully-functioning browser, explore every page and process in the site. Because Spoon open multiple windows running different browsers, it can be easy to lose track of which one using at the moment. If not sure, always go to the Help menu and click About.

Tips:

1.       When testing a site, take a screenshot of each page for reference. Paste each screenshot as a separate layer into a Photoshop file, and save a different file for each browser tested.

2.       To capture the screen on a PC: Alt + Print Screen

3.       To capture the screen on Mac OSX: Command Key + Shift + 3

Top 10 Tips to a Great Web Page

Make  Site Valuable to Readers

There aren't any magic pills to create a great Web page that everyone will visit again and again, but if follow these ten tips site will be more popular and easier for people to read.

• Know your audience, and keep them in mind when you write

If  Web pages are frequented by people with slower modems then designing a page that looks best over a faster internet connections  is not a successful strategy.

• Keep your pages short

If  minimize the scrolling, chances are, readers will get message. A good screen size is 640 pixels wide by 480 tall.

• Use tables of contents

Only  10% of users will scroll beyond the first screen of text. If that first screen has a table of contents viewers will click on the links to the explanatory text.

• Keep images small

Large images annoy people. If it takes too long to download, many people will never see it, as they will have browsed somewhere.

• Use Web colors

The browser-safe color palette will ensure that most people will see page and images in the colors intended.

• Avoid lots of text

People don't read the Web, they skim it.

• Check your spelling

Use a spell checker, either in your editor or on-line.

• Keep links current

Check links often to make sure they are still valid. Using a link checker speeds up pages with many links.

• Annotate your links

If a page is good enough to link to, then it's good enough to explain why you like it.

• Put contact information on your pages

The Web is interactive and dynamic, and it should welcome comments on pages. Also, if there is a broken link or other problem, readers can know, easily.

Some E-Commerce Ideas

1. Give a personal touch to build customer loyalty by adding unexpected little surprises to each order. Examples include free samples, a candy bar or simply a hand-written "thank you" card etc.
2. Set up or buy a content site that ranks well in Google for relevant keywords and use it to market your products and drive traffic to your E-Commerce site.
3. Transform transactions into relationships by collecting and using customer information to follow-up with customers and turn them into repeat buyers. Implement email marketing and compelling promotions based on the customer information you have collected.

To know more info, please contact prevaj@prevajconsultants.com or visit http://www.prevajconsultants.com

Ways to Improve Your Online Store:

1. Upgrade Your Product Descriptions, Using Three Sentences Or Less
2. Use Video for Product Demonstrations, Merchandising.
3. Use Adobe Flash, Flex, and jQuery Plug-ins to Merchandise and Cross-Promote Specials.
4. Implement Product Reviews and Ratings.
5. Add a Cross-Selling, Suggestions Tool.
6. Get a Single-Page Checkout.

How to make an E-Commerce website successful?

There are several aspects that make an E-Commerce website achieve its goal , that is increase Sales

1. Design your website with your customer in mind. Make it simple. There is beauty in simplicity. 
2. Follow up all your customer calls and emails in a very timely manner. Respond to the customer within 24 hours.
3. It is important to provide informative or entertaining material that ideal customers would read and share, and come back to read more.
4. Have a question and answer section for each product that you sell on your website. This will not only cut down the need to individually handle the same question over and over but also gives an opportunity to build customer confidence. 
5. Implementing a live chat feature on an E-Commerce site can help increase sales and also build trust. 
6. Some customers can be difficult to handle, especially if they complain on the Internet before approaching the merchant. If you are at fault, go out of your way to correct the mistake. If you are the victim of an unjust or insulting complaint, state your case politely, clearly, and honestly.
7. Free shipping is becoming the standard in E-Commerce. Find a way to offer free shipping. Your conversion rates will be higher, and it is a more direct way to pass savings on to your customers.
8. Flash sales is a great way for merchants to promote overstocked products or products that are not selling so well. 
9. Online stores should have a search option; it will have a positive impact on conversion rates. Providing a search option will make it much easier for potential customers to simply type what they are looking for via a search.

To know more info, please contact prevaj@prevajconsultants.com or visit http://www.prevajconsultants.com

Why is it important to start selling your products and services online?

It is a fact that E-Commerce continues to improve dramatically and that  most of all new small businesses have an online presence.  Further, there is a huge rise of online users. Most of the users enjoy shopping online. Online spending has increased to a greater extent , thanks to the various secure online merchant services.

If you have an online business presence, you gain access to a marketplace with millions of potential customers.  The bigger picture is that you can have a potential customer base that is global in scale. You have the capability of tapping a revenue stream that is unavailable in conventional stores. Some of the largest stores develop an online presence mainly because it is a cost effective way to manage a global customer base. It allows these large stores to fill in the gaps where their retail presence is not available.These larger stores are finding their online stores to function as a hi-tech catalog. 

Thus ,it is an effective way to sell your products and services online and hence manage your business in a competitive and global environment profitably. 

To know more info, please contact prevaj@prevajconsultants.com or visit http://www.prevajconsultants.com

Will Good SEO Guarantee a Successful Website?

Does good SEO guarantee a successful website? The answer is NO.

Good search engine optimization helps with website traffic and search engine ranking, but will not keep users on a website or convince them to buy.

There are several things about a website that you should take into consideration in addition to SEO. Remember the goal of a website is to get the user to contact you or purchase your product.

First make good use of the Landing Page. The Landing Page is what a user sees when landing on the website without scrolling up or down. Most users want to find the information that they came to the website looking for in the landing page.

User friendliness is another essential part to keeping users on a website.

The longer a user is on the website the better chance of making them a customer. There are a lot of things to consider making a user friendly website.

The navigation on the website should be easy to find and understand. If a user gets lost they will simply leave.

The content needs to be relevant, brief, and to the point. 

SEO is a very important element of a website. SEO will direct traffic to the website however to be truly successful make sure the website is up to the challenge after the SEO has done its job.

For more information please feel free to contact:
Prevaj Consultants
http://www.prevajconsultants.com
prevaj@prevajconsultants.com
Plot No.11, 39/I
North Parade Rd, St.Thomas Mount
Chennai 600016. India
+91-8144760745
+91-9445567545
+91-44-22345557

Simple Website Design Tips

Professional website design is very important for your business. It’s even more important if you’re a webmaster or have an internet business, because you market your products and services directly on the web. If your website doesn’t look attractive and doesn’t grab visitor’s attention, then your sales will crash and you will easily lose your potential customers.A pleasant website design will be appreciated by your visitors and customers.

Plan Your Website

This is the first step in web design process. A good plan will make it easier to develop and maintain your site in the future. Start with these questions:

1. What is the theme of your website?
2. What is the purpose of your website?
3. Who is your target audience?

Think about the future growth of your website as it's not difficult to maintain 10 pages of your website, but as the website grows to 100 or 1000 pages, it will be tough and time taking.

Important points to remember

Loading Time

If your visitors have to wait 20 seconds for a page to load, you'll lose half of your audience and limit your sales as well.

Consider the following tips to optimize your website and increase the loading time.

• Graphics increase loading time, so try to use no more than 6 in a page. Also, keep the file size down to minimum.
• Put your cascading style sheet into one external file and link it to all pages. 
• Try to use relative links instead of full URL. 
• Don't use fancy images as background

Browser and Platform Compatibility

This is another web development issue - computer and browser incompatibility. Do not forget to check your website in various OS and Browsers as there are lot of people using different OS (Windows, MAC), different screen resolutions (1024x768 or 800x600), different browsers (Internet Explorer, Netscape Navigator, Opera, Mozilla, Chrome) and different browser versions.

Paragraphs

Use a lot of white space in your pages. It will be easier to read, because visitors will have time to rest their eyes.

Navigation Menu


Make it readable and easy to find.  Use a navigation bar on all your pages.

Consistent Page Design


It happens that people change the design from page to page. Keep your design consistent on all pages.

Font Size 


Use large fonts for headlines. But use normal font sizes for a main text. eg. 10px , 12 px.

Frames


Try not to use frames. Don't use horizontal scroll.

Order Button

If you sell something, put the order information in visible place. Use order button on every page of your site.

Thus a good website design should be clear, simple, easy to navigate and good looking. It should be subtle and concentrate on your visitor's needs. A good website design makes you stay longer and come back to the site later. A great looking and functional website should be your key to online success.

Important Features of a Business Website

Important features about your Business Website are:

1. Fast loading
2. Clean and Easy Navigation
3. Pleasing colors, quality graphics and images
4. Cross-Browser Compatibility
5. Search Engine Friendly

Prevaj Consultants is a complete web solutions provider and can develop Business Websites of class.

For more information please feel free to contact:
Prevaj Consultants
http://www.prevajconsultants.com
prevaj@prevajconsultants.com
Plot No.11, 39/I
North Parade Rd, St.Thomas Mount
Chennai 600016. India
+91-8144760745
+91-9445567545
+91-44-22345575

Web Solutions

Do you have a website for your business but not generating a significant volume of prospects or sales? You are not alone!

  


What should be done?  Take Professional Guidance

1. Create an effective web presence using a solutions-based approach 
2. Be clear about what you want and who the target audience is.
3. Have a well designed website 
4. Use Reliable business web hosting services 
5. Use proven method of marketing your site and tracking the results. 

The web is constantly evolving and search engine competition is fierce. To be successful on the web requires consistent evaluation of the site’s effectiveness, understanding the latest technologies and having a efficient marketing plan .


Prevaj Consultants is a complete web solutions provider. What does a complete Web Solution comprise of?

1. Choosing of a right domain name 
2. Small Business Website Hosting
3. Website Design & Development Services
4. E-mail Management
5. Social media such as blogging
6. Website Maintenance and updating
7. E-Commerce
8. Database development and customer relationship management
9. Website Marketing
10. Website Analytics and Conversion

In Conclusion the web has grown up to be a fantastic marketing medium for small businesses and organizations. It can be the most cost effective and powerful marketing and communication tool. it is important to take a good look at the website you currently have or the one you are thinking to create . 


For more information please feel free to contact:
Prevaj Consultants
http://www.prevajconsultants.com
prevaj@prevajconsultants.com
Plot No.11, 39/I
North Parade Rd, St.Thomas Mount
Chennai 600016. India
+91-8144760745
+91-9445567545
+91-44-22345575

E-Commerce Websites with Shopping Carts - An Overview

Since the growth of internet as a commercial medium, a big opportunity of doing business online has generated, known as Ecommerce, and for the new needs like online conversions and transactions, the online businesses have further recognized the importance of E-commerce shopping cart. 

E-Commerce shopping facility has become more important to the online business model. By opting for shopping cart software, not only the E-commerce business owners are at advantage but also are the customers who choose to shop from these sites. 

Advantages To The Customers

• The shopping carts act as a mediator between the payment processors and websites  
• A shopping cart that’s easy to navigate and flexible improves the site’s usability and makes online shopping a pleasant experience for the customers.
• In the absence of shopping cart, the customers would have to order separately for every item they wish to purchase, which means repeating the buying process.
• Paying is easy with shopping cart. Customers will not require to pay for every single item they select, but the software will easily calculate the amount for all the selected items and make an automatic order for them.

Advantages To The Online Business owners

• The shopping cart software can organize the information for successful transactions and ensure that the things run orderly and smoothly. It enables the owner to handle the customers more easily.
• A good shopping cart can enhance a site’s Search engine optimization (SEO) by automatically creating keyword-rich URL’s for its products or services.
• Owners can do back-end marketing, create wish lists, coupons, implement inventory tracking etc. using the shopping cart features.
• They can also manage a concise online catalog that can be periodically updated

For more details , please contact prevaj@prevajconsultants.com or visit   http://www.prevajconsultants.com