Significance of Visual Appeal in E-commerce Websites

• Looks first, everything else next: The visual component strikes the visitor first. Several factors such as the product quality, reputation, price and many others make the actual purchase happen; but it is the visual aspect that first grabs the visitor and makes her stay on the E-commerce website.
• First impression, the lasting impression: The way presenting a product in ecommerce website is makes the first and lasting impact. If a product is placed or presented clumsily, it loses its visual appeal. Once this happens, the visitor is not likely to go further in the site. It is only when the product is presented aesthetically well that the visitor takes the next steps.
•  Elements that take priority: An item is placed on an ecommerce website acts as the first attraction. When this is done neatly and in an appealing fashion, the visitor is sure to take the next steps of finding more about the product. When the images are big, neat and clear, the visitor is likely to be more pleased than when they are muddled and disorderly.
•  Limited is better: The product description or any other is best to keep links sparse and well spread out. A page with text that has a link in every line is a sure put off. Similarly, having links for the sake of it is another distraction. The links have to be put in both the right place and about the right topic. Think from the user's perspective. Visual design can go a long way in enhancing the look of the site, which in turn can be an important first step to generating online business.

For more details about E-Commerce Consulting, Website development and maintenance please feel free to contact Prevaj Consultants at prevaj@prevajconsultants.com or call +91-8144760745.

5 Facebook Apps for Small Business E-commerce Sites

1. A Facebook Business Page App for Blogs: Networked Blogs is a blogger community on Facebook, you can add your blog and connect with others who read and write about the same subjects. This Facebook app is useful to any small business E-commerce site owner who maintains an E-commerce blog. With the application installed you can promote your blog on Facebook by syndicating your blog feed to your Facebook Wall and Page.
2. The Updated Facebook Notes Application: Facebook Notes is a good way to provide information to your Facebook fans, such as details on your business, tips and FAQs related to your area of expertise, and so on. You can display your Facebook Notes on your blog, website and other Internet publishing spaces.
3. Link Twitter with Your Facebook Page: Facebook provides its own integration with Twitter that links the two pages together. When you use third-party Twitter applications to connect the app to Twitter, it will link your personal Twitter account to a Business page. Using the Twitter application by Facebook will let you publish Facebook Page updates to Twitter accounts automatically. You also have options to share updates with their Twitter followers and control what type of updates to display on your Facebook Page.
4. Provide Extended Info on Your Facebook Page: A Facebook profile offers fields such as Activities and Interests -- and by adding the Extended Info application you can add extra fields to your profile that support videos, images, music, and HTML. After you have added the application to your page, you will need to edit your Page settings to add Extended Info as a Tab or Box on your Page. To add new content, you access the Extended Info Editor and display new information fields to your Page.
5. Market Your E-commerce Promotions on Facebook: Wildfire Promotion Builder is a Facebook application that small business E-commerce site owners can use to run different promotions on Facebook Pages, such as contests, coupons and special deals. After adding the application you configure the promotion through the app, publish it, and then add it as a Tab on your Facebook Page. This promotion builder will also simultaneously publish your marketing campaign on Facebook, Twitter and your own E-commerce website.

For more details about Facebook Applications, E-Commerce Consulting and Websites, Social Networking Sites please feel free to contact Prevaj Consultants at prevaj@prevajconsultants.com or call +91-8144760745.