Images are an important component in a website. You can
create a better impact on your prospects using visual communication through
images.
The following are some of the ways you can communicate
visually:
- Add Descriptive Text for every image you add in your website or social media sites. This communicates better not only with Search Engines but also with visitors who often share in their Social networks. The Text can be added on the images too to imply the purpose of the image.
- Have as many “Share” buttons as possible, so users can quickly share your website images in several Social Networking sites like Facebook, Twitter, LinkedIn, Pinterest etc. Use of “Pin It” buttons across every image or web page will encourage users to share images easily. Pinterest in easy to use and interesting too.
- There are several photo-sharing tools available today. You can engage your visitors to share their own images and photos in your website or Social Networking Pages. This can be a creative way of communicating with your visitors.
- When you have a lot of images, you can create a combination of images as banners or collage to make your point more expressive. These kinds of images gain the interest of the visitors to share in Social Networking sites.
- Some content of your website can be represented by images. For example, instruction manuals, guides etc. This makes the content more interesting than usual. Comical representation is also a good way to make your user understand your point in your website.
- Complex information, knowledge base etc. can be represented in the form of simple charts, illustrations or info-graphics. Images in the form of quotes and sayings can also be impressive as they can be used to communicate more data in a small area.
- Some images can represent the flow of processes in the form of maps or flow charts, as many people understand complicated flow through images better than words.
- Use of optimized, clear and expressive images makes the users feel good about your business. Image Quality can be a factor that invites more visitors.
- Testimonials, Reviews, Quotes etc. can be included in your site as images. Photos of Company Events/Awards etc can be updated with description and title in the website in chronological order.
- Image Slideshows or galleries with sub-titles or explanatory videos can be more engaging and mark the importance.
To evaluate your site in the utility of
images, you may contact us.
