Tuesday, March 19, 2013

What is the future of mobile eCommerce?

Mobile eCommerce or mCommerce is a part of eCommerce and is becoming very important quickly for eStore owners. Most visitors to an eStore are now looking for the convenience of shopping online using their tablet and mobiles. This is an effect of the boom in the number of mobile users and improvements in the mobile technology. Today one-third of site traffic use mobile devices to make a purchase.

If the eStore owner has to compete and increase his sales, he ought not to ignore mCommerce as its future looks bright. mCommerce sites may be used for convenience and portability, but users look for more details in the site. Hence your mobilecompatible eStore should be elaborate with more product details.

M-commerce has changed the way brands reach customers, making it faster and easier for consumers to make purchases on the fly. The main goal of mobile commerce is to provide boundary free communications to its users. Mobiles can be used for advanced purposes like connecting to suppliers and distributors.

M-commerce refers to the growing practice of conducting financial and promotional activities with the use of a wireless handheld device and recognizes that the transactions may be conducted using cell phones, personal digital assistants and other hand held devices that have operate with Internet access.

The ultimate advantages of mCommerce are flexibility, faster, easier and ubiquity. This provides a secure and convenient process. In summary, the meteoric growth of the Internet and mobile communications leads to the rapid development of mCommerce with surprising advantages to the real world, which in turn moved to the entry of next generation.

For more details about integrating eCommerce, please feel free to contact Prevaj Consultants at prevaj@prevajconsultants.com or call +91-8144760745